I have a confession.
I am always about two steps behind the rest of the world.
People are wearing skinny jeans? It took me two years before I even bought my first pair. iPhones are all the rage? I didn't even have a phone with internet access until the iPhone 4 was released. Every one is using Uber? I still say things are "uber exciting" and "uber cool". (Please note, this is not a reflection of Ziyak. I'm just a little old fashioned when it comes to some things. Some people call it stubborn. I call it timeless.)
I'm not even sure when I heard of Uber for the first time, but at some point (probably in the last year), my brain connected that Uber was a way for people to get rides using an app. I, honestly, thought it was a way to carpool with someone else. But apparently, Uber has been around since 2009 (and I am way, way behind). I'd like to add, I'm the only person in our office who has never used Uber. I have never downloaded the app. Not because I haven't needed it, but because I was stuck in 2008 still hailing cabs and waiting until I got a clean cab where the driver hadn't smoked in it in the past hour. I think back to how long my husband and I waited for cabs to show up at our hotel in Chicago, or I think of the ride that felt more like a roller coaster because the taxi needed new shocks... and I can't help but sigh... wishing I had known that there was an app out there that would let me book the ride, view my driver, and know exactly how long it was going to be until they could be at the hotel lobby. Ah... Uber. Where have you been? (Apparently everywhere, but I haven't been with the times.)
This past weekend, Josh, Brian, and Evan all used Uber for completely different reasons. Brian had an Uber ride to get from his home in Kansas to downtown Kansas City and back again the next morning (Don't ask what he was doing out all night. Remember, this guy is hipster and plays in two bands. Not bad for a dad who lives in the suburbs.) Evan used Uber for a ride from the LaGuardia airport to somewhere (He didn't tell me where, but he did mention the UN was meeting in NYC last weekend, so I think he may have some undercover identity I don't know about.) And Josh used Uber for a ride to and from work last Thursday and Friday. All three of them used Uber at different times, in two different cities, and for many different reasons. And you know what? They all had amazing rides in cars that were clean and smelled nice and they got to their destinations completely safe and without any hassle.
They all got to talking with their Uber drivers and almost every one of them had another job they did on the side. One was a pharmacy tech, one was a technology recruiter and one was an administrative assistant. All of those are full times jobs, and they all work part-time with Uber to make some extra cash.
"Where are you going with this?"
Come on, you should know by now that I'm getting there. Sheesh, calm yourself.
Picture this: Evan is standing outside of the airport in New York City, he hops in a newer and clean Toyota Camry and meets his Uber driver who then confirms Evan's final destination. They make small talk while the driver (we'll call him Steve), asks Evan why he's in The Big Apple for the weekend. Evan says that he's celebrating his brother's engagement and visiting his family, but then asks if there's anything interesting going on in NYC that weekend.
Most drivers would have a pretty decent idea of what's happening, but is there any way "Steve" will know exactly what Evan likes to do? Will he really know everything that happening while Evan's in town? Not. A. Chance.
So, instead of "Steve" trying to list off all of the crazy things happening in NYC that day and guessing what Evan really likes... he tells him about Ziyak. (We're also pretending Evan isn't the VP of Ziyak. Stay with me, folks.) Evan hasn't downloaded Ziyak yet, but is so intrigued by everything "Steve" just told him, that he quickly downloads Ziyak and misses his brother's engagement party because he's so excited about the "Dress Like a Turtle" Fair and the "Pilates in Times Square" event!
And "Steve"? Well, he just recruited a faithful user of Ziyak and a potential Ninja. He smiles to himself with pleasure and thinks, "All in a day's work."
One of Josh's Uber drivers, Alfred, shared that he gives around 27 rides every day. If he works every day, that's around 189 rides every week. That is a lot of people that Alfred is meeting every day. So let's imagine Alfred is a Ninja and he recruits just FIVE (Only FIVE!!) people every week. In one month alone, he has 20 Ninjas underneath him, and he is making even more money than he already is with Uber! He isn't even doing any extra work! And let's say Alfred also gives a ride to THREE (Only THREE!!) people each week who get their businesses to advertise with Ziyak. In one month, he has 12 businesses that he is making money off of. If Alfred also gets his other Uber-driver coworkers to be Ninjas, he is making even more money off of them. The possibilities for Alfred are literally endless.
In reality, Alfred hasn't become a Ninja (yet)... but "Steve" did! After Evan got in his Uber car last weekend, he told his driver all about Ziyak and "Steve" is now one of our Ninjas and he's excited to get even more Uber drivers signed up to become Ninjas!
So, where did I go with all of this? I went a few places.
1. If you are currently a Ziyak Ninja, you should probably try to recruit your next Uber driver, because you could make some really good money off of them.
2. If you're an Uber driver, you probably should sign up to be a Ninja, because, obviously, you're going to make some really good money by doing absolutely nothing more than you're doing now.
3. If you don't use Uber for rides yet, you probably should. Not only are they fast, clean, and convenient, but they're about to be some of the best Ninjas we've ever had.
For the first time in my life, I feel like I might just be a few steps ahead of the rest of the world. Not only do I get a behind the scenes look at an incredible app that is about to blow up the app industry, but I get to teach Uber drivers something.
*And she smiles to herself with pleasure and thinks, "All in a day's work."*
At Ziyak, we are excited to help connect people to cities all over the country. From finding the best places to eat, to exploring the best events in town, for the old in spirit and young at heart, Ziyak is for everyone.
Kendra is an Executive Assistant at Ziyak. She loves to share her humor and share her passions with anyone who will take the time to read what she writes.